Cyber Monday 2025 lands on December 1 with massive online sales. Discover Kohl’s 60% off deals, why prices are higher this year, and how to shop smart.
Key Takeaways
- Cyber Monday 2025 is Monday, December 1—the Monday after Thanksgiving, marking the biggest online shopping day of the year.
- Kohl’s leads with 60% off deals plus $15 Kohl’s Cash for every $50 spent during Cyber Days (Nov 30–Dec 1).
- Prices are up ~$50 per item in 2025 due to new tariffs, making deals slightly less steep than past years.
- Mobile shopping dominates with over 70% of sales happening on phones and tablets.
- AI-powered personalization is the biggest 2025 trend, offering custom deals based on your browsing history.
What Is Cyber Monday & When Did It Start?
Cyber Monday is a marketing term for the Monday after Thanksgiving, created in 2005 by the National Retail Federation to encourage online shopping. The idea was simple: while Black Friday drove in-store traffic, Cyber Monday would capture office workers returning to their computers after the holiday weekend.
Fast forward to 2025, and the line between Black Friday and Cyber Monday has blurred into what experts call “Black November”—a month-long shopping frenzy. But Cyber Monday remains the peak day for online sales, with retailers offering exclusive digital-only deals.
The date changes yearly: Cyber Monday 2025 falls on December 1. This year, expect deals to start at 12:01 a.m. ET and run through midnight, though many retailers extend sales into Tuesday.
Kohl’s Cyber Days: The Star of 2025
Kohl’s is going all-in with Cyber Days running November 30–December 1, offering up to 60% off across categories. Here’s what shoppers get:
- 20% off coupon on qualifying purchases (in-store or online)
- $15 Kohl’s Cash for every $50 spent
- Free shipping and easy returns
- Extended holiday return policy
Top Kohl’s Cyber Monday Deals 2025:
- Kitchen appliances: 40% off Ninja, KitchenAid, Cuisinart
- Sephora at Kohl’s: 30% off surprise brands, up to 50% off fragrances
- Carter’s clothing: 60% off select items
- Floorcare: Save up to $180 on select vacuums
- Cold weather essentials: Pajamas from $19.99, flannels from $14.99
Shoppers can also enter Kohl’s Holiday Quest for a chance to win $100 in Kohl’s Cash—500 winners will be selected on Cyber Monday.
The Tariff Impact: Why Deals Are Pricier in 2025
2025 brings a new challenge: tariffs. Prices have risen approximately $50 per item compared to 2024 due to new import tariffs. This means discounts may feel less dramatic, even if the percentage off looks similar.
What This Means for Shoppers:
- A TV that was $500 in 2024 might be $550 in 2025, so a “50% off” deal saves you less actual money
- Retailers are absorbing some costs, but margins are thinner
- Smart strategy: Focus on items with the deepest percentage discounts (60%+)
Despite higher base prices, retailers are still offering aggressive promotions to move inventory. The key is comparing final prices, not just discount percentages.
Mobile & AI: The Future of Cyber Monday Shopping
Mobile shopping dominates Cyber Monday 2025. Over 70% of sales now happen on smartphones and tablets, up from 50% in 2020. Retailers have optimized apps and mobile sites for speed, simplicity, and one-click checkout.
AI-powered personalization is the game-changer this year. Algorithms analyze your browsing history, past purchases, and even time spent on product pages to serve customized deals in real-time.
2025 Shopping Trends:
- Dynamic pricing: Prices adjust based on demand, inventory, and your customer profile
- Influencer codes: Social media influencers share exclusive promo codes for extra discounts
- Buy Now, Pay Later (BNPL): More retailers offer flexible payment options
- Live shopping: Influencers host live streams demonstrating products with instant purchase links
What to Buy & What to Skip
BEST DEALS on Cyber Monday 2025:
- Electronics: TVs, laptops, headphones (up to 55% off at Best Buy, Amazon)
- Smart home: Amazon Echo, Blink, Ring devices up to 50% off
- Beauty: Sephora at Kohl’s, Ulta up to 50% off
- Toys & games: Up to 50% off at Kohl’s, Target
- Kitchen: Ninja, KitchenAid up to 40% off
SKIP THESE:
- Jewelry & watches: Discounts are often inflated; better deals in January
- Fall seasonal decor: Already marked down, but selection is limited
- Basic clothing: Wait for post-holiday clearance for deeper cuts
Expert Tips for Maximum Savings
Shopping editor advice for Cyber Monday 2025:
- Make a list before browsing to avoid impulse buys
- Check price history using browser extensions to verify “deal” status
- Stack discounts: Combine Kohl’s Cash, coupons, and credit card rewards
- Shop early morning for best inventory; deals often go live at 12:01 a.m. ET
- Use promo codes from influencers on Instagram, TikTok for extra savings
- Read return policies—Kohl’s and others offer extended holiday returns
The Evolution: From 2005 to 2025
Cyber Monday has transformed dramatically:
- 2005: Coined by NRF; $484 million in sales
- 2010: $1 billion milestone
- 2020: $10.8 billion (pandemic peak)
- 2025: Expected to exceed $12 billion despite tariff headwinds
The event has expanded beyond Monday—many retailers now run “Cyber Week” deals. Kohl’s Cyber Days span two days, and Amazon’s deals run for a full week.
Mobile-first design and AI personalization have replaced the old “desktop at work” model. Shopping is now 24/7, omnichannel, and hyper-personalized.
What’s Next: The Future of Cyber Monday
Looking ahead to 2026 and beyond:
- Extended timelines: “Black November” will become standard, with deals launching mid-month
- VR/AR shopping: Virtual try-ons and 3D product views will become mainstream
- Voice commerce: Shopping via Alexa, Google Assistant will grow
- Sustainability focus: More retailers will highlight eco-friendly products and carbon-neutral shipping
- Live shopping dominance: Influencer-led live streams will drive 30%+ of Cyber Monday sales
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